free gift with orders £75+

MAMA Charm Keyring in Beige

£25.00

Free when you spend £75 or more. Limited quantities available.

A little something for the Mum who carries everything.

Our exclusive MAMA keyring brings together chunky letter charms in a soft, earthy palette (rich cocoa, milky marble, beige and sage green) threaded onto a braided cord in natural beige. A hand-knotted wrap adds texture and strength, finished with a sturdy gunmetal ring that’s easy to clip onto keys, a changing bag or a pram.

Understated enough to go with everything, and sweet enough to make her smile every time she grabs her keys.

  • MAMA letter beads in neutral, earthy tones
  • Braided cord with hand-knotted detail and tassel ends
  • Gunmetal oval ring for keys, bags or prams

Safety warning: Contains small parts. Not a toy and not suitable for children under 36 months. Keep out of reach of babies and young children.


  • Total length: [approx. X cm] including tassels
  • Letter beads: 4 × [acrylic / resin], approx. [X cm] high each
  • Cord: braided [polyester / nylon paracord], beige with white fleck, hand-knotted wrap and tassel ends
  • Clasp: rectangular split ring, [zinc alloy / stainless steel] in gunmetal finish, approx. [X × X cm]
  • Weight: approx. [X g]
  • Packaging: resealable frosted gift pouch
  • Care: wipe clean with a damp cloth. Don’t soak or machine wash, and keep away from heat and harsh chemicals.
  • Shipping to UK: FREE DPD next day delivery when ordered by 12pm on orders over £60. Delivery £5 on orders under £60
  • Shipping to Ireland: Express DPD delivery £5 + duties and fees
  • EU shipping: Express international delivery £15 + duties and fees
  • International shipping: Please see our delivery page for correct shipping costs.